Ep 028: How to Beat the Market with Non-traditional Loan Products (with Chris Ledwidge, EVP of theLender)

While lenders nationwide struggle with market challenges, Chris Ledwidge of theLender is thriving. A fast-growing non-QM-focused lender headquartered in California, theLender just landed an impressive spot at #11 overall on the prestigious Inc. 5000 list. Its secret to success? Leaning into non-traditional loan offerings that cater to underserved borrowers. Especially in today’s climate, where traditional volume is tapering off and the competition for QM loans is rapidly tightening, Chris and his team have found success in becoming a go-to resource for niche products.

Tune into this episode to learn:

  • How Chris and his team differentiate themselves with non-traditional loan offerings
  • Ways he connects with potential customers in the non-QM space
  • Why finding (and leaning into) your core competencies is vital
  • The competitive advantages theLender has created to drive a meteoric growth rate

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