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Finding Balance: How to Pair Mortgage Technology with Human Support to Drive Homeownership in Your Community
For most homebuyers, the mortgage lending experience feels shrouded in complexity, with nearly 70% feel that they have “some,” “very little,” or “no” knowledge about the mortgage process, and a third find the process to be confusing.
With long-lasting ties to their communities and strong relationships with their members, credit unions have a massive opportunity to act as supportive guides to those seeking homeownership. Want to earn repeat and referral business, while increasing access to homeownership in your community? Dive into this eBook created in partnership with nonprofit credit union trade association ACUMA.
From this report, you’ll learn:
- The life-changing benefits of home buyer support—and how credit unions can play a major role in this area
- Actionable methods to provide expertise and resources to home buyers early and often, creating a lasting bond that translates into long-term business
- How to select technology that wows your members while retaining your credit union’s look, feel, and values throughout the lending experience
- Ways to balance human-led support with leading technology to create a world-class home buyer experience
Download Finding Balance: How to Pair Mortgage Technology with Human Support to Drive Homeownership in Your Community
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“Buyers’ illiteracy and need for support create a massive opportunity for credit unions prepared to step up.”
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