Why Customizing Your Mortgage POS is Key to Winning in 2025 (& How to Achieve It Without Building Your Own Tech)
The newest, flashiest technology isn’t worth anything if it doesn’t fit into your systems and make your lending business shine. That’s why robust customization is non-negotiable when it comes to lending solutions.
The mortgage industry is evolving—but that evolution isn’t without delays and obstacles. Even with all the advances in technology, the lending process remains slow and cumbersome in most cases. Loans still pass through many hands, often with an astonishing number of manual tasks that invite human error. A major reason for this lack of progress? Tech adoption issues.
A recent STRATMOR Technology Insight® Study (TIS) shows just how widespread this problem has become: While 82 percent of lenders say a technology is live, less than half show significant internal adoption. By sitting unused, mortgage technology falls short of its potential in creating a more efficient process for lenders and drives up production costs.
Here, a major consideration is a technology’s ability to customize. Robust customization options allow lending teams to adapt a new solution far more easily to their existing workflow, whereas a lack of customization will cause adoption rates to suffer.
How Maxwell improves adoption among lending teams
Our technology drives results quickly, with industry-first configurability and extensive integrations that fit into your lending process, supporting lending team adoption.
Industry-leading customization
Maxwell is the only mortgage Point of Sale that fully configures to your unique needs. From individualized workflows to custom actions, Maxwell Point of Sale allows you to take control of the mortgage lending process so you can tailor the experience to fit both your borrowers’ and your team’s needs.
A focus on customer success
Dedicated customer success managers ensure regular touchpoints to proactively tackle any barriers to adoption and ensure your team is using Maxwell to its fullest potential. Currently, Maxwell Point of Sale is the top ranked mortgage point of sale on Capterra with 4.8/5 stars.
Robust tech stack integrations
Maxwell Point of Sale features more than 60 third-party integrations, allowing lending teams to seamlessly connect with other vital pieces of their workflow, from credit and verifications to pricing and disclosures.
View our full list of integrations here.
Want to learn more about how to find technology tailored to your mortgage lending business?
In our new ebook, Tailored to Your Needs: How to Choose the Right Mortgage POS for Your Unique Business Challenges, you’ll learn:
- The 5 major goals any best-in-class point-of-sale solution achieves
- Industry and market considerations that impact each goal
- Pain points and barriers in each area lenders need to combat
- How Maxwell Point of Sale’s fully customizable technology tackles those obstacles, including an overview of features, impact, and customer testimonials
Get your free copy of Tailored to Your Needs: How to Choose the Right Mortgage POS for Your Unique Business Challenges
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